It is business as usual at Toys ”R” Us Philippines despite the global toy brand winding down operations in the United States. Expansion plans remain bullish as the company targets to open more stores within the year, and with sales driven by the increasing purchasing power of Filipino consumers. At present, the company has a total network of 83 stores composed of 36 stand-alone branches and 47 “Toybox” sections in Robinsons Department Store branches.
Toys “R” Us Philippine is operated by Robinsons Toys, Inc., a wholly-owned subsidiary of Robinsons Retail Holdings, Inc. (RRHI). It is a sub-licensee of Toys”R”Us Asia, Ltd., the leading specialist toy retailer in the region and a joint venture with Fung Retailing Ltd, a privately-held entity and member of the Fung Group. Toys “R” Us Asia, Ltd. operates as a separate legal entity and is financially independent from all other Toys“R”Us operating companies around the world.