Shaping imagination with the art of play.

Kid and the kids at heart will always find home at Robinsons Retail. For over 20 years, our Toys segment remains committed to providing products and items that inspire creativity and spark imagination.


To be the dominant toy retailer in the Philippines, offering the right products, at the right price, at the right place, at the right time in a pleasurable and convenient shopping environment.


To nurture and develop the core competence of Toys "R" Us retailing chain in order to be the most preferred shopping destination for Toys and Baby & Kids lifestyle products in the Philippines. We believe our business is built one guest at a time, and we a

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Understanding the crucial role of play in a child’s learning and development, Toys “R” Us believes in the power play as an effective medium for exploration, learning, and self-expression, while also promoting overall well-being and happiness.

Featuring an extensive collection of toys, video games, electronics, learning aids, and outdoor playsets, Toys “R” Us has standalone stores and at all Robinsons Department Stores as its toy section.

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