Robinsons Rewards and Caltex team-up going strong on its third year
Louie Zhang, Country Chairman of Chevron Philippines, Inc.; and Robina Gokongwei-Pe, Robinsons Retail Holdings, Inc. President and CEO
Robinsons Rewards Card celebrates three years of partnership with Caltex of Chevron Philippines, Inc., one the country’s leading fuel and petroleum products companies. Bringing more value to Filipino consumers, Robinsons Rewards card holders earn points and can avail of exclusive promos when they gas up at Caltex service stations. Loyalty points are redeemable in most Robinsons Retail formats and Caltex service stations, with each point equivalent to Php 1.00 upon redemption.
Superman and The Flash cosplayers hand over Justice League collectibles to Caltex patrons
To commemorate the long-term partnership, Caltex and Robinsons Rewards launched a promo with limited edition Justice League collectibles, featuring toys from the DC Films movie studio superhero franchise.
“Our team-up with Caltex has proven to be of great value not only to our company but also to our customer base. It has increased customer loyalty and encouraged our customers to keep coming back to our brands. We look forward to more fruitful years with Caltex,” said Robina Gokongwei-Pe, Robinsons Retail Holdings, Inc. President and CEO.
Louie Zhang, Country Chairman of Chevron Philippines, Inc. expresses his gratitude for the partnership. “This long-term partnership with Robinsons has yielded great and desirable results for Caltex. A household brand such as Robinsons has allowed Caltex to reach a consumer base that is beyond the motoring community. Our customers can expect bigger and better things to come as we go deeper into our alliance with Robinsons,” he said.